Need to write copy without hiring a copywriter? Here are a number of things you want to pay attention to. Copywriting is a skill that looks easy but it actually takes years to master. So, if you have little experience writing your own sales copy it can be a challenge. You have to find a balance between writing something that engages your ideal audience and going for the sale without sounding pushy or slimy. You’ll have to find out how to conduct your own research, what the elements of good copy are, and how to make sure that people don’t