You are sending out marketing emails regularly but your click-through rates are not up to speed? In this article, we’ll tell you how to improve your email click-through rates (CTR) in 7 steps. But not only that. We’ll also cover what kind of click-through rate you should aim for. Plus, we’ll share possible reasons why your click rate is low in the first place. How do I increase my email click-through rates? 1. A/B test your subject lines Usually, subject lines come into play when we look at your email open rates. But your subject lines also influence your click-through